Competitive Intelligence

I just listened to an hourlong Microsoft Webcast that featured compeitive intelligence guru Leonard Fuld, and it occurred to me that CI is something it might pay to outsource. Clearly, you'd have to pick your service provider carefully (you might even hire a local student to do it). I wonder how many folks have considered this...

Here are some resources:
Webcast replay on demand info - http://www.microsoft.com/events/webcasts/ondemand.mspx
Fuld's site - http://www.fuld.com
Competitive Intelligence - http://en.wikipedia.org/wiki/Competitive_intelligence
SWOT (Strengths, Weaknesses, Opportunities, and Threats) - http://en.wikipedia.org/wiki/SWOT_analysis
Previous KW post on CI, including a link to a review of Fuld's book - http://www.sourcingmag.com/blog/archive/food_for_thought_in_the_may_issue_of_cio_insight.html